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	<title>Agile Creator</title>
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	<link>http://agilecreator.com</link>
	<description>Create content and get it out in the open.</description>
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		<title>Shameless plug: My services</title>
		<link>http://agilecreator.com/2012/03/21/shameless-plug-my-services/</link>
		<comments>http://agilecreator.com/2012/03/21/shameless-plug-my-services/#comments</comments>
		<pubDate>Wed, 21 Mar 2012 14:54:31 +0000</pubDate>
		<dc:creator>merlin</dc:creator>
				<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://agilecreator.com/?p=2577</guid>
		<description><![CDATA[I deliver social media and content marketing services. That's what I'm good at &#8212; having been a journalist and therefore a content creator for most of my active life.]]></description>
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		<title>Right tone of voice</title>
		<link>http://agilecreator.com/2012/03/04/right-tone-of-voice/</link>
		<comments>http://agilecreator.com/2012/03/04/right-tone-of-voice/#comments</comments>
		<pubDate>Sun, 04 Mar 2012 14:09:04 +0000</pubDate>
		<dc:creator>merlin</dc:creator>
				<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://agilecreator.com/?p=2574</guid>
		<description><![CDATA[In social media, what is engaging content? It is finding the right tone of voice and the right content for your audience. The right tone of voice: if you&#8217;re talking to children, you talk in a certain way. Talking &#8212; or writing &#8212; to specific markets requires the same adaptation and flexibility. You&#8217;ll need to [...]]]></description>
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		<title>Social media, the hype</title>
		<link>http://agilecreator.com/2012/01/08/social-media-the-hype/</link>
		<comments>http://agilecreator.com/2012/01/08/social-media-the-hype/#comments</comments>
		<pubDate>Sun, 08 Jan 2012 08:37:55 +0000</pubDate>
		<dc:creator>merlin</dc:creator>
				<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://agilecreator.com/?p=2567</guid>
		<description><![CDATA[Social media clearly were the hype of 2011. Twitter and Facebook, LinkedIn and Google+, and some smaller, lesser known services were rising stars in 2010. 2011 was the year during which Twitter and LinkedIn got huge, Google+ got out of its alpha/beta phase, and Facebook grew to huge proportions. Especially in marketing circles social media is now hot, with a lot of nonsense being written and promises being made that lead to nothing.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Content is not enough</title>
		<link>http://agilecreator.com/2011/11/14/content-is-not-enough/</link>
		<comments>http://agilecreator.com/2011/11/14/content-is-not-enough/#comments</comments>
		<pubDate>Mon, 14 Nov 2011 11:22:55 +0000</pubDate>
		<dc:creator>merlin</dc:creator>
				<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://agilecreator.com/?p=2556</guid>
		<description><![CDATA[Content marketing is hot, or so it seems. But content is not enough. Content, no matter how good the quality, is useless if nobody consumes it.]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>A company cannot afford not to engage in &#8220;the conversation&#8221; anymore</title>
		<link>http://agilecreator.com/2011/09/20/company-engage-in-conversation/</link>
		<comments>http://agilecreator.com/2011/09/20/company-engage-in-conversation/#comments</comments>
		<pubDate>Tue, 20 Sep 2011 06:42:36 +0000</pubDate>
		<dc:creator>merlin</dc:creator>
				<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://agilecreator.com/?p=2544</guid>
		<description><![CDATA[We call it the "conversation", the tweets, Google+ and Facebook updates, etc. The conversation is what sets 21st Century marketing apart from old-style, one-way marketing. It is a more powerful way of bringing a product, service or idea under the attention of millions, but it costs a lot more. Perhaps not directly in terms of money, but certainly of effort and time.]]></description>
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		<title>Creating marketing content with video</title>
		<link>http://agilecreator.com/2011/09/14/creating-marketing-content-with-video/</link>
		<comments>http://agilecreator.com/2011/09/14/creating-marketing-content-with-video/#comments</comments>
		<pubDate>Wed, 14 Sep 2011 08:17:37 +0000</pubDate>
		<dc:creator>merlin</dc:creator>
				<category><![CDATA[Video Production]]></category>

		<guid isPermaLink="false">http://agilecreator.com/?p=2539</guid>
		<description><![CDATA[Marketing content with video; that sounds a lot like I'm going to tell you how to create a commercial, right? Wrong. Marketing content in video format is just as much about content as textual &#8212; the content prevails.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Who tweets?</title>
		<link>http://agilecreator.com/2011/09/06/who-tweets/</link>
		<comments>http://agilecreator.com/2011/09/06/who-tweets/#comments</comments>
		<pubDate>Tue, 06 Sep 2011 14:46:19 +0000</pubDate>
		<dc:creator>merlin</dc:creator>
				<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://agilecreator.com/?p=2536</guid>
		<description><![CDATA[I remember Twitter starting out as a service that people would use to tell their friends what they were doing. I thought it was a silly idea. After all, who would be interested in my very down to earth daily activities?]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Tweeting through a Content Management System?</title>
		<link>http://agilecreator.com/2011/09/04/tweeting-through-a-content-management-system/</link>
		<comments>http://agilecreator.com/2011/09/04/tweeting-through-a-content-management-system/#comments</comments>
		<pubDate>Sun, 04 Sep 2011 12:06:18 +0000</pubDate>
		<dc:creator>merlin</dc:creator>
				<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://agilecreator.com/?p=2482</guid>
		<description><![CDATA[Some publishing systems or CMSes allow users to designate a snippet of text as a tweet. The feature is touted as a way to automate content publishing, but can be dangerous.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Why customer stories don&#8217;t engage</title>
		<link>http://agilecreator.com/2011/07/04/why-customer-stories-dont-engage/</link>
		<comments>http://agilecreator.com/2011/07/04/why-customer-stories-dont-engage/#comments</comments>
		<pubDate>Mon, 04 Jul 2011 15:57:33 +0000</pubDate>
		<dc:creator>merlin</dc:creator>
				<category><![CDATA[Main]]></category>

		<guid isPermaLink="false">http://agilecreator.com/?p=2463</guid>
		<description><![CDATA[The customer story is by far the most popular "story" you'll see on business sites. Textual or video, the happy customer comes and tells his story. But most customer stories are boring at best. They rarely are exciting or even engaging.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Pulling in prospects and customers</title>
		<link>http://agilecreator.com/2011/07/02/pulling-in-prospects-and-customers/</link>
		<comments>http://agilecreator.com/2011/07/02/pulling-in-prospects-and-customers/#comments</comments>
		<pubDate>Sat, 02 Jul 2011 09:29:58 +0000</pubDate>
		<dc:creator>merlin</dc:creator>
				<category><![CDATA[Main]]></category>

		<guid isPermaLink="false">http://agilecreator.com/?p=2457</guid>
		<description><![CDATA[Marketers use content to engage prospects and customers. Pushing a product into the market no longer works. It's the product that has to pull the market in, through channels such as social media.]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>User Guides and Documentation are marketing content too</title>
		<link>http://agilecreator.com/2011/06/21/documentation-marketing/</link>
		<comments>http://agilecreator.com/2011/06/21/documentation-marketing/#comments</comments>
		<pubDate>Tue, 21 Jun 2011 12:14:22 +0000</pubDate>
		<dc:creator>merlin</dc:creator>
				<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://agilecreator.com/?p=2441</guid>
		<description><![CDATA[Documentation can be made engaging too. Especially if you product appeals to consumers, we can help you with well-designed and effective user documentation. ]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Our experience with content creation</title>
		<link>http://agilecreator.com/2011/06/21/experience-content-creation/</link>
		<comments>http://agilecreator.com/2011/06/21/experience-content-creation/#comments</comments>
		<pubDate>Tue, 21 Jun 2011 11:59:48 +0000</pubDate>
		<dc:creator>merlin</dc:creator>
				<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://agilecreator.com/?p=2439</guid>
		<description><![CDATA[Why not benefit from our experience? We have a proven track record of over 18 years of delivering high-quality textual and visual content that helps our clients attain their targets.]]></description>
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